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Beauty & Wellness

BeautyCore

Custom theme · performance · PDP & bundle CRO

A design-led beauty brand needed a store that looked sharp and sold harder - theme debt and slow pages were capping growth.

BeautyCore commerce experience
Shopify DevelopmentEcommerce DesignCROPerformanceShopifyCustom ThemeCRO Stack
BeautyCore detail

Challenge

A design-led beauty brand needed a store that looked sharp and sold harder - theme debt and slow pages were capping growth.

Strategy

Custom theme development with performance engineering first, then conversion work on PDPs, bundles, and checkout friction.

Experience

Clean beauty merchandising, faster templates, and a visual system that stays premium under promotional pressure.

Growth

CRO after the rebuild turned design investment into measurable rate and AOV gains.

Result

Design-led brand, performance-driven results - a storefront that finally kept pace with the product line.

+42%

Conversion rate

+28%

AOV

2.1×

Page speed

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